Food security in Paradise

Many Hawaiian residents express their concern about their dependence on food that comes from far away. Actually, there are more and more conferences and workshops about the topic of food security for Hawaii. With this in mind, I went to the Big Island of Hawaii for a vacation last April. I certainly would recommend to everyone to do the same if they ever have the chance.

Since Hawaii is part of the USA, food security will be guaranteed from the mainland. However, looking at the situation as if Hawaii was an independent country makes the debate about food dependence from other
regions quite interesting. The Islands of the State of Hawaii are isolated, as they lay in the middle of the Pacific Ocean, thousands of miles away from any significant continental mass.

During my stay, I was reminded about food security and environmental issues in several occasions. On Earth Day, I came across an event that was interesting in many regards. Apart from the more militant speeches about mostly the big bad oil, and the fact that “Lady Green” touched me with a sunflower, I spent some time engaging in conversations with a number of exhibitors, from government organizations to renewable energy systems (solar makes a lot of sense in Hawaii to me). One booth where I spent more time was
the one of the University of Hawaii’s Pacific Aquaculture& Coastal Resources Center. There, I had a good conversation with PACRC’s Director Kevin Hopkins, a very knowledgeable man with extensive experience in aquaculture, not only in the USA, but also in Asian and African countries. Thanks to him, I got a better idea of the challenge to integrate a sustainable aquaculture in the Hawaiian environment. Living in Vancouver, BC, and having worked in the salmon farming industry, this is not a new topic for me. Aquaculture faces similar concerns in both places.

Click on picture to enlarge

With this in mind, I continued my vacation. At the Kaloko-Honokohau Historic Park, I found a sign showing a comparison of food security between today and 300 years ago. By then, there were 150,000 inhabitants on the Big Island of Hawaii, 100% of the food was produced on the island, 0% was imported, and they were producing 300,000-500,000 lbs. of fish in stone fishponds. Today, for a similar population, only 18% of the food is produced locally, and the Kaloko fishponds do not produce any fish at all (see picture). Of course, these numbers do not take the number of tourists to feed into account. Moreover, the current food consumption per capita is probably substantially richer in calories than 300 years ago, too. However, this history could be a good basis for more constructive discussions about aquaculture. Clearly, aquaculture was a traditional way of improving food security for ancient Hawaiians. The old fishponds were made of walls built with the volcanic rocks, and the fish was passing though a gate made of vertical bars. The small fish could enter, but as they grew bigger, they were unable to pass the gates and leave. This system made me think of a hybrid form of closed containment. In BC, where many discussions are about producing salmon on land, the Hawaiian fishponds are actually a quasi-closed containment on the seabed. It does not require all the land-based infrastructure and equipment, as is the case for land-based closed containment systems. What I saw at this park tells me that the useful could meet the historical, cultural and the modern just to help develop a responsible and productive aquaculture to increase food self-sufficiency for Hawaii. In a region where the ocean space available is as vast as this is the case around Hawaii, I am convinced that there have to be plenty of locations where aquaculture can be conducted without harming the environment, and there have to be more than enough adequate production techniques to do it right.

In the same park, there were remnants of pits in which rocks were set up in many individual planters. In these planters, called mala’ai, the ancient Hawaiians used to grow food plants. This is an ingenious system, because in that area, the fields are covered by lava. There is no soil to be used for open field crops, such as wheat, for instance. On the other hand, there would be plenty of acreage to set up such planters. This would be labor intensive, though.

At the Kaimu-Kalapana black sand beach, I read on a sign that ancient Hawaiians used to harvest seaweed and that apparently, their methods were sustainable. It is only after commercial harvesting by European settlers started that the seaweed quantities plummeted because of excessive harvest volumes. Just like for fish production, researchers from all sides should work on restoring such a seaweed production in a sustainable manner. This example, like all other examples of unsustainable human practices, simply demonstrates that we must produce or harvest what we can, instead of trying to produce or harvest always more while ignoring the signals that we are passing a breaking point.

I spent time only on the Big Island, and I did not visit the other islands. Probably, I do not have the whole picture, especially considering that more than two-thirds of Hawaii’s population lives in the State capital, Honolulu. According to the latest US population census, Hawaii’s total population is of about 1.3 million people, out of which more than 900,000 live in Honolulu. To get a more accurate picture of how much food needs to be produced to meet demand, it is necessary to add the visitors. Per year, the number of visitors is about 7.4 million people, who stay on average 9.15 days. This number expressed in average outside visitors staying in Hawaii per year is 7.4 x 9.15 / 365 = 186,000 people. To simplify, I will estimate the number of mouths to feed at 1.5 million.

For the Hawaiians concerned by the food security or, better said, the low food self-sufficiency of their state (less than 15 %!), what are the possibilities?

Just like in most of the rest of the USA, the local food movement is growing. More and more people are trying to grow some food on their balconies. Of course, this will not be enough to reverse the situation, but it will contribute. Farmers’ markets are gaining in popularity, and I have to say rightly so. Unlike what I am used to in my neighborhood, the food sold on the farmers markets that I came across on the Big Island offer many affordable and actually cheaper foods than in the large supermarket chains. At the farmers markets, I could notice that many more generic vegetables such as onions, tomatoes or bell peppers were shipped from the West Coast of continental US, mainly Washington State. On the other hand, I found quite interesting to notice that the big retailers are also trying to source local products. I only visited a Wal-Mart and a Safeway. From what I have been told, the selling of local products at their outlets is a recent change.

This is interesting, because these retailers will try to be able to source larger volumes, and they actually maybe in a position to stimulate more local food, agriculture and aquaculture production.

The quality of the local food is quite good, although when on vacation everything tends to taste better for some reason. Although I am not much of a beef eater, I was tempted by a “Hawaiian” local grass-fed beef burger recipe, and I have to admit this was the best burger that I ever tasted. It was so good that we went back to the same pub the next evening and I had another burger, while my spouse had a steak. Her steak was simply stunning. And the price was actually cheaper than similar generic beef dishes here in Vancouver.

When it comes to justifying more local food production, I have seen very interesting numbers about the amount of money that Hawaiians spend on food, and therefore to producers outside of their state. According to the same studies, local production would also result in more local jobs. However, I would not develop a plan based on such numbers, not because I doubt them, but because the business must be financially viable as well. I find all the reports that I have read too general or too academic for my liking. Moreover, I am not convinced that the politicians are committed to take the necessary steps to increase food self-sufficiency in Hawaii. They give it quite some lip service, but I miss signs that this topic might be on top of their priority list.

Personally, my first step to see what needs to be done would be to look at how many farms are required to produce what is needed: how many eggs, how much milk, how many chickens, how many pigs, how much fish, how many fruit and vegetables, how much wheat, rice, potatoes, and so on. Once I would have identified the size of the local market for all the food items, I would calculate how many farms are needed to meet that demand. After all, there cannot be food security if there are not enough farms.

For instance, every 10 kg consumption per capita of chicken meat means a production volume of 1.5 million x 10 kg = 15 million kg of chicken. As a chicken weighs about 2 kg, this would correspond to 7.5 million chickens per year. With an average of six flocks per year in a chicken house, this would mean a production capacity of 1.250 million places. This represents about 60 chicken houses. Depending on the size of the farm, my guess would be that 10 to 20 farms are necessary to cover a consumption of 10 kg per capita per year. If consumption were 40 kg per capita per year, Hawaii would potentially need up to 80 farms. Do they have the farmers and the locations for all of them? That is what I would like to determine.

Similarly, in the case of marine fish farms, every 10 kg consumption per capita per year of fish requires 15 million kg of fish, or close to 30,000 tons of live fish. If we were to imagine the containment system from Hawaii Oceanic Technology that I mentioned in “High-tech fish farm”, it almost could be produced on one farm. Of course, it would not be wise to put all the eggs in the same basket. If production volumes were comparable to a salmon farm, the 30,000 tons could require 10 farming sites. This is just theoretic in order to give an idea of the production space needed. There would be different species produced, but the calculation method remains the same for each of them.

With such an approach, for all the relevant food products, it can appear very quickly if being self-sufficient for the various food items is realistic or desirable.

The final exercise, which is also the most important, is the business plan per farm, to assess the viability of the individual projects. Even local, food production must be competitive. The example of Hawaiian sugar cane shows that this is not necessarily the case.

Next to farmers, food producers and market outlets, the Hawaiian government can stimulate more local production if it wishes to do so by setting the appropriate policies. Developing such a thorough review of how to reduce food dependency on outside sources in a market-driven and viable manner for the long term would be quite enjoyable to carry out in paradise!

Copyright 2011 – The Happy Future Group Consulting Ltd.

SeaAgra Seafood and The Food Futurist team up for consulting of seafood projects

Vancouver, 9 March 2011

SeaAgra and The Food Futurist will cooperate to offer consulting services to their customers involved in the seafood industry. By combining their pool of expertise in the field of sales, marketing, processing, quality, supply chain, business management and strategy, the new partnership will focus on actively helping execute the development of market-driven seafood projects.

The ultimate objective will be to develop viable value chains between producers and seafood buyers by matching the best partners together and by removing all unnecessary costs in the chain. Thus, the maximum value is distributed between the links of the chain. The focus will be on market-driven strategy, efficiency and optimization, sustainable projects, business organization, setting up long-term win-win partnerships, and fostering customer service. The results for the customers will be a stronger market position, improved financial results and a clear and focused future.

”A synergy of talent is what makes this partnership special. Different expertises, different experiences, and a wealth of knowledge, combined with a common focus will allow us to offer a service that is unparalleled” says SeaAgra’s Joe Collins.

About SeaAgra Seafood

Sea Agra Seafood Brokerage Ltd. commenced operations in 1992, initially as a fresh farmed salmon brokerage company servicing small and medium sized salmon farms. Since inception, the company’s product line has expanded to include fresh wild salmon, wild B.C. caught ground fish, farmed steelhead, sablefish and salmon.
We have since expanded to include the purchase of niche wild and farmed seafood products for re-sale to our highly discerning customers. Our team offers an unrivalled combination of 95 years of experience in the seafood industry and brings a genuine passion for what they do to our business.
Honesty, integrity and a keen understanding of the inner workings of our industry converge to form the basis of our approach to business. We have earned an outstanding reputation in the seafood industry in part because we treat the products we sell as if they were our own. This approach keeps our customers coming back year after year for our fresh and irresistibly delicious seafood.
SeaAgra services fresh seafood markets across North America and other major consumption countries.


I am very enthusiastic about the cooperation with SeaAgra. I have known the owners of SeaAgra, Ralph Shaw and Joe Collins, for many years. When I was in the salmon business, Joe was part of my team, and Ralph was one of our customers. They contacted me last year for a project. We did a superb job under a very tight deadline, and we have received praise from third parties who have read the report since then. Our work has been much appreciated. This has led us to pursue this partnership further. The combination of talents with the great chemistry between us generates a positive energy. We will add tremendous value to the customers. Our concept goes beyond simply advising, it ensures the successful execution of the projects!

This partnership will also allow us to explore scenarios for the future of seafood and develop marketing strategies for new species, such as barramundi, cobia and other high-end specialties.

Christophe Pelletier

Why we will change our eating habits, one way or the other

In the discussion about producing enough food for the 9 billion people the world will have by 2050, one of the sensitive issues, especially in the overfed world, is about what to eat and how much of it. There always is resistance to change, and changing eating habits may be even among the most difficult challenges we have. Eating habits are developed unconsciously since early childhood, and switching to conscious choices is not easy to achieve. It requires will power and self-discipline.

Most of the gloomy scenarios about the challenge of feeding the world are based on the assumption that the diet model would have to be the Western diet, and in particular the American diet. This is far from certain. Actually, do not expect this to be the case.

Changing eating habits will happen in two ways. One will be voluntary and the other will be a consequence of food prices.

There is a growing awareness of the health consequences due to overconsumption of food. All the stakeholders seem to blame each over for obesity, diabetes and other heart conditions, and try to convince the public that they are not the cause of the problem. Whose fault is it? Is it meat? Is it corn syrup? Is it fast food? Is it salt? Is it lifestyle? Is it the parents’ fault? Is it the schools with their vending machines offering snacks and soft drinks? We all have read such statements. Here is a scoop: overweight is caused by consuming more calories than are burnt through physical activity. Ailments are the results of rich and unbalanced diets. Eating (and drinking) too much, and too much of the wrong things is bad for you. There is a reason why gluttony is one of the seven deadly sins! Actually, our societies should have a close look at that list, because we might be in trouble.

In Western countries, we eat too much, and that should not be a surprise to anyone. Obesity and diabetes are becoming society problems in the USA, but other countries are following the same path. Europe and China have a rising percentage of obese people, especially young people. Even in Africa, there seems to be an increase of the number of overweight people. A recent study confirmed this (click here for the interactive chart). Awareness about health problems has already generated action. There are government campaigns. Food producers are reviewing their formulas and are working toward healthier products, in particular by lowering the content of salt and sugar of their foods. More and more consumers are also adjusting their eating habits, mostly by changing what they buy and where they buy it. The trend towards healthier and more natural food is growing and it will not stop. Only biotech companies seem to ignore this fact. This food trend is not just in Western countries but in China, too, the demand for natural and organic foods is increasing. After all, nobody really feels happy with being fat or unhealthy. If some people are taking action to improve their diets and its impact on the environment, this voluntary choice is still about a minority of the population, today. One of the reasons for this is that healthy diets seem more expensive than the junk fattening eating habits. I say seem, because those who can cook know that it is quite simple to make delicious balanced meal for less than the supersize combo deep fried so-called menu.

Money matters. That is a fact. This is why money is probably the best incentive for change. And the future will bring us plenty of incentive to change our diets. The current concerns about food prices, and the food riots of 2008, have created awareness about food supply. Although the price hike is more the result of investors, not necessarily speculators, looking for a safe haven for their US dollars through transactions in futures contract, the reality is that the commodity markets, even on paper, becomes the “official” market price. This enters the real economy and affects the price of food for households all over the world. The poorer countries are more sensitive to food price inflation, and this has the potential to cause very serious unrest.

Regardless of the current causes of food price increase, simple economics show that when demand increase, while supply has difficulties to keep up, prices increase. And this is exactly what will happen. In a previous article, I showed that the potential for meeting food demand, or I should say the demand for nutritional needs, of 9 billion was there. Quite easily. However, in this calculation, I indicated the road to success includes reducing food waste and a reduction of the quantity of meat in the diet. This means that we need to change our behaviour towards food.

If there is a sensitive topic about diet, this has to be meat. Opinions vary from one extreme to another. Some advocate a total rejection of meat and meat production, which would be the cause for most of hunger and environmental damage, even climate change. Others shout something that sounds like “don’t touch my meat!”, calling on some right that they might have to do as they please, or so they like to think. The truth, like most things in life, is in the middle. Meat is fine when consumed with moderation. Eating more than 100 kg per year will not make you healthier than if you eat only 30 kg. It might provide more pleasure for some, though. I should know. My father was a butcher and I grew up with lots of meat available. During the growth years as a teenager, I could gulp a pound of ground meat just like that. I eat a lot less nowadays. I choose quality before quantity.

The future evolution of the price of food is going to have several effects. The first one is the most direct. As food becomes more expensive, consumers look for the more affordable alternative first. If their budget is tight, they buy slightly smaller portions. People will slightly reduce their food intake. Those who were over consuming might actually benefit from a positive impact on their health. For those who already were struggling, this will be more difficult to deal with. From all the food sorts, animal protein will be the most affected by an increase of the price of food commodities. Already today, there are clear signs from the meat and poultry companies that the price of feed is seriously squeezing their margins. As usual, passing the price increase to consumers will take time, as retailers will resist. If the price of agricultural commodities is to stay high, consumers will inevitably have to accept price increases for food in general, and for meat and other animal products in particular. The price of meat is going to be affected by other factors than just feed prices. The need for more control on food safety issues, the stricter environmental regulations that will come for animal husbandry, on the land and in the sea, a change in animal husbandry practices, especially a lower use of antibiotics and farms with lower densities of animal will all contribute to an increase in costs. Energy will become more expensive, too. A whole system based on cheap commodities is about to change, simply because there will not be any cheap commodity anymore. These are all adjustments to rebalance our consumption behaviour from the unbridled overconsumption of the past decades, when consumers were not thinking about the consequences of their actions. The industry will figure out how to increase efficiency to contain some of the cost increases, but the change of farming practices will make meat significantly more expensive than it is today. The price of ad-lib cheap meat is ending. The future dynamics of food prices as presented here will be ongoing. A long as we will not have adjusted our diets to a new equilibrium, meat will keep increasing faster than other basic food staples, until meat consumption, and therefore meat production, will reset to different levels. Do not expect this to happen overnight. It will be a gradual process. There will not be any meat or fish riots. If food riots happen, they will be about the basic food staples, simply because the first ones to riot will be the poorer among us, and their diet is composed mostly from rice, wheat, corn, cassava or potatoes. Should the situation become dire, governments will intervene to ensure food for the poorest. Such price systems are already in place in many developing countries, and they are likely to be maintained, and even strengthened.

The same critical factors to keep food prices in check are very much the same as the ones that I presented in the previous article that I mentioned earlier: food waste reduction, moderate meat consumption per capita; and economic development, especially in Africa.

For more on similar topics, please visit my other website The Sensible Gourmet

Copyright 2011 – The Happy Future Group Consulting Ltd.

The locavore’s dilemma

There is a growing trend, or at least a growing noise in favour of eating locally produced food. The “locavores” as they are called, claim that 100-mile food is the way to a more sustainable agriculture and consumption. Is this approach realistic and could it be the model for the future?

This movement is rather popular here in Vancouver, British Columbia. The laid-back residents who support the local food paradigm certainly love their cup of coffee and their beer. Wait a minute! There is no coffee plantation anywhere around here. There is not much barley produced around Vancouver, either. Life should be possible without these two beverages, should not it? The disappearance of coffee –and tea- from our households will make the lack of sugar beets less painful. This is good because sugar beets are not produced in the region. At least, there is no shortage of water.

But this is not all. There is no cocoa plantation around here, and believe me, there are many people who are addicted to chocolate. British Columbia does not produce citrus or other warm climate fruit. If we are to become locavores, we must say goodbye to orange juice, to lemons, to bananas. Even the so popular sushi must disappear because of the lack of rice. There are no rice fields in this area, and neither are there wheat fields. The Asian population certainly would have a hard time eliminating rice from their diet. The lack of wheat means no flour; and no flour means no bread, no pastries, and no cookies. The carbohydrate supply is going to be tough. If we must consume local, our lifestyle is going to change dramatically. Potatoes and cabbage is the way of the future. But before going all local food, the local locavores must realize that British Columbia produces only 48% of all the food its inhabitants consume. One out of two locavores would have to starve. Going exclusively local would also affect deeply the source of animal protein. Most of the animal feed is made of ingredients that come for much farther than 100 miles. The chickens and eggs would become less available. Farmed salmon, BC’s largest agricultural export could not use the type of feed they currently use, as fishmeal and fish oil come from Peru and vegetal oil comes from farms located far away. There would go many jobs with very little alternatives. If we look beyond food, other agricultural products such as cotton and wool would not be an option anymore. Cars would disappear, because the main component of tires, rubber, is not produced under this climate. The 100-mile rule will solve traffic problems. If local consumption is the rule for food, should not it be the rule for everything as well? China would probably have different views about this. Not only would their manufacturing collapse, but also if they have to produce food within 100 miles of the consumer, they would have to give up importing agricultural commodities. For them, a true locavore system would mean famine. The same would be true here in British Columbia. When people are hungry, they are not so picky about the distance from the producing farm.

The problem with concepts such as local consumption is that the basic idea has some value, but the idea quickly evolves into an ideology, and ideologies tend to make their followers stop thinking pragmatically. Today, the idea of eating locally in a place like Vancouver is possible because supply easily meets demand, thanks to the 3,000-mile foods. This is ironical. If the distance to market has to be within 100 miles, farmers in low population density areas, such as many regions of North America, South America and Central Europe, would have a different type of problem. They would produce an abundance of food, but because there are not enough people to consume it locally, the law of supply and demand tells us that the price of agricultural commodities would plummet, food would stay in storage and farmers would go out of business, while people in China, and in British Columbia, would suffer hunger. Clearly, the 100-mile diet needs some amendments.

Intuitively, it sounds logical that locally produced food has a lower carbon footprint than food that comes from 2,000 to 10,000 miles away. However, this is only partly true. The mean of transportation affects the carbon footprint. The environmental impact of transport is much higher for road transport than it is for rail transport, which is also higher than water transport. The type of transport also depends on the type of commodity brought to market. Perishables need to reach consumers as quickly as possible for shelf life reasons, while dry goods, such as for instance grains and oilseeds do not face the same kind of deadline. The quality of the logistics is also crucial to reduce the carbon footprint. A fully loaded truck is much more efficient than a local truck dropping small quantities in many places, thus driving around most of the time with empty space in the trailer.

The emphasis should not be so much on local as it should be about the search for efficient and low environmental impact. More than the distance from the farm to the consumer, it would be more useful to provide consumers with information about the actual carbon footprint of the products they buy. They would have the possibility to make the right choices. Retailers, too, would be able to make decisions about their sourcing strategies. Clean products and clean producers need to be rewarded for doing a good job. Here in Vancouver, local food products are more expensive than similar offerings from California, Mexico, Ecuador or Chile. How do you convince families with a tight budget to spend more for local products that look pretty much the same? This problem needs to be addressed. Currently, farmers markets are much about marketing. They sell the experience as much as their production methods. Only a wealthy minority can afford to buy on these markets. The prices are not based on production costs plus farmers income. They are as high as possible, because the farmers can ask these prices. The wealthy city dwellers are willing to pay a substantial premium above what they can buy from the local supermarket. In this relation farmer-consumer, the price bargaining does not take place. If these farmers were to try to sell to a grocery retail chain, they would never get the prices they get from the consumers who will not haggle about the price. This is why more farmers try to sell directly to consumers: they make more money that way. However, this might change in the future. A number of retailers are working towards offering “farmers market” products into their store. This already makes market farmers nervous.

Is local production for local markets the way of the future? My answer is that it partly will be and it partly will not. I do expect a shift of the location of production for perishables. Consumer habits will change, too. In the West, consumers have been spoiled. They can eat anything from anywhere at any time of the year. This luxury probably will not be affordable for long anymore. The superfluous will naturally be eliminated.

As the economics of energy, and therefore of food, will change, producers will increasingly locate their operations closer to cities; and even inside cities. Urban farming is a growing activity. Although it started mostly in poor neighbourhoods as a way of having a small patch of land for personal consumption, more sophisticated and efficient systems are being developed. My expectation is that production, and consumption, of vegetables and fragile fruit (for instance strawberries) will gradually become more integrated in the urban landscape than they are now. I also think that we will see animal productions, such as fresh dairy, poultry meat and eggs relocate closer to consumer markets. An interesting development is aquaponics, the combination of greenhouse produce with fish production in tanks. The production of non-perishables will not relocate. It does not have to. What will probably change is the transportation infrastructure in many areas where these commodities are produced.  This is good news for coffee drinkers and chocolate addicts. After all, transport of commodities over long distance is not just the result of cheap oil. The Silk Road and the spice trade by the Dutch took place before mankind even knew about oil. Trade has always been a force of progress for humanity. It helps an increasing number of people to have access to goods that make their lives better. The rules of trade may not always be fair, but like all human activities, it is a work in progress. Limiting our food supply to 100 miles would be a regression. Subsistence agriculture has not demonstrated that it could feed the world. Most of the people suffering of hunger live in subsistence agriculture areas.

(This topic is one of the many that are presented and discussed in my second book, We Will reap What We Sow)

For more on similar topics, please visit my other website The Sensible Gourmet

Copyright 2010 – The Happy Future Group Consulting Ltd.

The sockeye salmon returns with some lessons

This could have been the third example, after canola and vines, of what I called earlier “Science being taken hostage”, but this story actually goes beyond just the tactical use of selected science.

The Fraser River sockeye salmon is returning in record numbers to British Columbia (BC) in Canada, the highest numbers in a century. This good news comes at a time when discussions about the disappearance of sockeye were reaching a climax. Last year, the number of returning sockeye salmon was very low and considered by some as alarming. Scientists, and pseudo-scientists, were presenting their own conclusions and they were debating about how the future looked.

Those who are not familiar with the salmon issue in BC need to know that for 20+ years, a war between environmentalists and salmon farmers have been waging. Although all the participants in this debate claim to base their statements on science, Nature is just throwing facetiously some oil on the fire. Environmentalists have accused salmon farms of being the cause for the (apparent) depletion of wild salmon stocks. Much of the accusations rested on research carried out by a local environmentalist who linked her sea lice counting and mortality of juvenile pink salmon to fish farms. Until last year, she seemed to have something of a case, as returns of pink salmons into BC rivers were low. Last year, though, the pink salmon returned in large numbers, which contradicted her theory. For years, the fish farming industry did what it had to do. It always denied any responsibility in the decreasing numbers of pink salmon, using the selected relevant science to support its case.

Ironically, when the pink salmon returned massively last year, salmon farmers were cheering the good news, but environmentalists had been rather discrete to express what should have delighted them. Maybe good news is not always good news. To make things more twisted and controversial, last year’s returns of sockeye salmon, which is a different species of Pacific salmon, were quite low. Although environmentalists never addressed any concern about salmon farms and sockeye numbers, they suddenly saw a connection. The debate became so animated that the Canadian Prime Minister himself decided to set up an inquiry about the disappearing Fraser River sockeye salmon. An inquiry commission was set up with the objective of reviewing with all parties involved the situation, and then present some conclusion. Of course, science(once again) must be the basis for the investigation. I can give you the summary of what the conclusion of the commission would have been, and still might be. “The ecology of salmon is complex and it was not possible to identify any culprit for the disappearance of sockeye salmon with certainty. The commission recommends a number of actions to be taken by all stakeholders in their respective fields of activity. The commission recommends the set up of a monitor group to report and address any new development that can lead to a better understanding and management of the sockeye population”. Something of that nature. The thing is that the life cycle of salmon is quite complex and involves a vast array of environmental conditions in the mountains, in the lakes and rivers and in the ocean. It takes 4 to up to 6 years for a sockeye to return to its birthplace and many events can take place on their route. The high return depends on how many eggs were laid, how many hatched, how many juvenile salmon survived in fresh water and later in salt water. The survival rate can depend on how much food they had available on their trip, or on the population of their natural predators. And all this may be the result of human activity, but also of natural causes. Fact is very few people really know, and can really know what happened. Yet, most of the participants claim to have the knowledge that explains a drop in the sockeye population. There just seems to be less knowledge available about why the population increased.

The whole controversy is not so much about science as it is about politics. In the highly polarized political world of BC, looking for consensus is obviously not enough fun. Fighting is where the joy is, even if it means that everyone may lose in the end. Let’s face it; it does not take a genius to figure out how to have a harmonious cohabitation of fisheries and aquaculture. Unfortunately, there is little action in that direction. Once the problem is solved, there would be nothing left to criticize. Being a critic is a remunerated job.

With the high numbers of fish coming back, a new claim appears: salmon farms are not causing any problem at all, without presenting any science-based proof of that. Of course, this conclusion is already challenged. Remember what I said about polarization. The controversy will go on, as time goes by and future returns will probably show lower levels again. Salmon farmers are not off the hook.

And this brings me to what goes beyond the discussion about science in the salmon debate. It illustrates several topics that I address in my book Future Harvests: sustainability and market orientation. With the high numbers of sockeye, the word out there is to catch as much as they can. I was talking with a fish broker last week. He told me that there is so much fishing activity in the plans that there is a shortage of ice and of totes to hold the fish in processing plants. A few weeks ago, the BC environmentalists denounced the certification of Fraser River sockeye as sustainable by the Marine Stewardship Council, claiming that the low return numbers of last year told a different story. Now, the numbers are so high that fishermen seem very eager to fish as much as possible and sustainability concerns have disappeared. It could be a good idea to take only what is possible to process and sell, and let the surplus of fish to swim back into the rivers and lay as many eggs as possible. This would help keeping high numbers for the return in 4-6 years from now. It would be rather sad to deplete the future stocks. Although fishermen have always criticized salmon farming companies for being driven by profit only, their attitude with the current situation follows pretty much that logic, though. With prices going down, I expect to hear soon some fishermen complain that there is too much sockeye. Question is who will get the blame this time?

This rush to catch that many fish illustrates the lack of market-oriented thinking. In fact, it could hardly be any more production driven. Fish brokers wonder where to sell all that fish. Simple economics tell that the price for salmon will fall. This has already started, and is likely to continue. Maybe saving more salmon to go reproduce in the rivers would have contributed to get better prices, too. In economics, this behaviour is known as the “preference of the present”. For instance, when you have a limited amount of water to cross the desert, you will choose to drink it up to satisfy your thirst, instead of rationing it and keep some for tomorrow.

Tonight, I will go for sushi!

Copyright 2010 – The Happy Future Group Consulting Ltd.

Future Harvests – The book is coming soon!

 

The editing of my book “Future Harvests – The next agricultural revolution” is about completed. All that is left to do is developing the cover and start the publishing.

I have already received orders, even before the book is out. That is quite a good sign. And a great surprise for me.

If you wish to be updated automatically when the book is published, just subscribe in the sidebar window on the right.

To describe the topics addressed, I have posted three short promotional videos on YouTube. In previous articles (The fun of writing this book and The next agricultural revolution), I had already given an idea about the content of the book.

Video #1: The Fundamentals (duration 2:37) – Introduction to the background and fundamental principles mentioned in the book “Future Harvests – The next agricultural revolution” to achieve food security for 9 billion people in 2050. Topics such as demographics, the shift in economic power, the control of food  and food security strategies are reviewed. Sustainability, innovation, efficient market driven food production and strong leadership are required.

or click here if video does not appear

Video #2: The Actions (duration 2:12) – A short review of some of the actions mentioned in the book to achieve the objectives. Solving the water challenge, finding new land for production, urban farming, hydroponics, farming the desert, rebuilding fisheries and developing aquaculture further are all possibilities.

or click here if video does not appear

Video #3: The Questions (duration 3:08) – A sample of some of the questions raised in the book. They cover technology, land deals in Africa, improving yields, restoring soil fertility, change in consumer needs, organic farming, risks of conflicts, biofuels or meat are some of the topics presented.

or click here if video does not appear

If you know someone who could be interested by the topics on this page, please pass it on!

Aquaculture: the solution to feed 9 billion people?

Last week, BioScience published an article based on the research of a group of researchers from the CSIC (Consejo Superior de Investigaciones Científicas), the Spanish High Council for Scientific Research.

They present their views on the potential of marine aquaculture to provide enough food for the growing world population. The authors of the report do not see fisheries as a significant option anymore, as the wild fish stocks are depleted, and the amount of time to replenish the stocks will be too long for fisheries to be able to meet the needs of the population. Aquaculture has gradually compensated the demand for fish that fisheries were not able to supply, and half of the seafood consumed today already originate from aquaculture. It is the fastest growing food supply activity and the projections for future growth are very strong. The researchers think that marine aquaculture could multiply its production by a factor 20 by 2050 and thus would play a major role in providing the world population with animal protein.

They bring up some interesting facts about agriculture and land animal farming. For instance, it takes 10 times more water per calorie to produce meat than it does to produce grains. Further, animal meat products represent only 3.5% of food production, but they consume 45% of the water used in agriculture. Considering demand for meat is expected to increase by 21% between 2005 and 2015, and will keep on increasing, this will only exacerbate this situation.

Another point that this group raises is the global nitrogen-use efficiency in animal productions. According to their sources, it is slightly more than 10% for land animals (5% for beef and 15% for pork), which makes their production a major source of nitrogen inputs to the environment. In contrast, marine animals have much greater nitrogen-use efficiency, at about 20% for shrimp and 30% for fish. Therefore, marine aquaculture culture releases two to three times less nitrogen to the environment than livestock production does.

From an environmental point of view, the idea of shifting the production of animal protein from the land where it uses scarce resources such as land and water, to the ocean where space and water are no limitations anymore sounds very sensible. From a nutritional point of view, replacing meat and dairy by seafood that is rich in healthy components such as omega-3 fatty acids is quite attractive, too.

They also notice that the land available for agriculture is shrinking, due to soil degradation and urbanism. Further, there is a growing scarcity of fresh water and increased competition for water as well. Therefore, activities on land do not offer the potential to grow all that much more food to feed the growing population. Even freshwater aquaculture faces these limitations. Freshwater aquaculture currently 57% of total aquaculture, therefore there is an untapped potential with marine aquaculture, as it does not use fresh water.

Of course, the main challenge to execute such a development of marine aquaculture production is to find the proper quality and quantity of feed. The researchers do not see the use of fishmeal and fish oil as an option anymore as they predict that the species used to make these products will not be able in sufficient quantities. Replacement by protein and oils from agriculture crops is an option for the short-term, but as aquaculture volumes would increase, the competition for these ingredients with meat production will make them too expensive, and for the reasons explained above, depending on land agriculture to feed marine species will face crop production limitations. Therefore, they prefer to envision a total new approach of aquaculture feeds, and recommend developing a new feed chain based on aquatic ingredients, such planktons, microalgae and seaweed. This approach makes sense, but the time lines to develop such a supply source and the cost of production of such an “aquatic” feed still need to be investigated. Several “seaweed farms” in production in China show interesting results and they seem to promise a strong potential of production for feed.

Another development that they expect is offshore aquaculture. Aquaculture operations located in coastal areas, although they are easier to access and generally in quieter waters, are very often located in zones where there are local issues to deal with, such as interaction with wild fish or recreational activities. Moving offshore can reduce these issues.

As you can see, developing the future of aquaculture is not simply a matter of growing fish in pens, but it requires a broader thinking that includes not only the oceans but agriculture on land, too. The future of food will require from us the ability to manage the whole planet!

Copyright 2010 – The Happy Future Group Consulting Ltd.

Study on waste production in meat and fish supply chains

A study to determine how much waste is produced in the meat and fish supply chains has been initiated in the UK by the Waste and Resources Action Program (aka WRAP) and Envirowise. The goal is to help reduce waste and save money.

To read the article from fis.com, please go to http://fis.com/fis/worldnews/worldnews.asp?l=e&ndb=1&id=34467

This confirms the issue I mentioned in my article “More action needed on food waste

Environmental performance on labels: it is coming. Really.

Sweden has started presenting the carbon footprint of food on the labels for food products sold in supermarkets and on some restaurant menus. The Swedish National Food Administration is managing this program.

I was announcing this trend to inform consumers about the environmental impact of the food they consume, and as an aid to make their eating choices, in my earlier articles “Environmental performance on foods labels” and “The dining of the future“.

Here is the link to the article from fis.com with more details on how some food items, such as fish, beef, chicken or pork, perform.

The future price of meat and fish: up

With a world population increasing strongly and an agricultural area that will not grow accordingly, the law of offer and demand clearly indicates that agricultural prices will increase in the future. This is true for agricultural commodities such as grains, but the increase will be even stronger for animal products, such as meat, poultry, dairy and fish.
This will be the result of an increasing and very likely quite aggressive competition between the need to feed people with the basic commodities, the need to feed farmed animals and possibly for some time the need to produce biofuels.
Since it takes more than one and even several kilograms of animal feed to produce one kilogram of meat, the feed conversion ratio (FCR) will affect by which factor the price of the various animal products will increase.
Efficient productions like chicken will be successful and will remain quite competitive pricewise against other sources of animal proteins, thanks to its low FCR, to its low water use and to the good agricultural value of its manure. In the aquaculture sector, efficient productions such us tilapia and pangasius have a bright future ahead, as they can help feed a large population for an affordable price. In general, aquaculture has the opportunity to fill the huge gap left by depleted wild fish stocks, although it will have to solve some issues in order to be successful (see my article titled “The lessons of intensive animal husbandry to aquaculture“). In terms of price, the scarcity of wild fish will make these quite expensive for the future.
Less efficient species such as pigs and beef cattle will see the price of their products increase relatively much more. Pigs also have the disadvantage of producing low quality manure, which will limit the level of intensification. However, pork plays an important role in some cultures, and therefore, it will still show a reasonable volume growth, with geographical variations.
A high FCR species such as beef cattle will probably undergo the most dramatic change. Higher feed costs, linked to a relatively high capital need will probably push a number of farmers to shift to other more efficient productions. Highly intensive systems such the feedlots will also undergo major changes, as regulations on the use of antibiotics and hormones will make them financially inefficient. Further, their high impact on the environment because of the manure will also work against them. I do not expect the 99-cent beef burger to be here for all that much longer, burgers will continue to exist, but just quite a bit more expensive. On the other hand, I can see good possibilities for specialty beef products, such as grass-fed beef, but customers will have to pay the right price for it. Grass is the animal feed that we all seem to underestimate, yet it covers vast areas of very often fragile soil, and cattle is one of the few species that can transform it into high value protein.
In the aquaculture sector, a carnivore species such as salmon will also meet its own limitations. Although, salmon feed has shifted from mostly fish oil and fishmeal to a much more complex mix of vegetal oils, this production will see its production costs rise strongly. I expect salmon to become a luxury product again.

Consumption per capita will decreaseWhat will a higher price mean?
There again, simple economics tell us that this will influence the level of consumption per capita. The price increase will moderate the level of consumption and the price differential between the type of protein, as well as health concerns, will cause a shift between the respective consumption of the different products. In Western countries, people consume quantities of animal products that are substantially higher than what they actually need, and this has led to many health issues. The decrease in consumption will help make people healthier, and reduce the burden of health costs in that part of the world.
In developing countries, the situation is different, as consumption trends show an increase of consumption of animal products, from rather low levels, though. In these countries, consumption per capita will increase, but will not reach the levels that Western countries have shown, simply because prices will be too high to get to such levels.
The decrease of consumption per capita that we will see in developed countries does not mean that the meat industry will get into trouble.  Less average consumption per capita in the West will be more than compensated by the growth in emerging countries, where population numbers are significantly higher, and this will lead to a higher global demand of animal products. The main change is that the consumers will be distributed geographically rather differently than they are today. This also means that production will be located in different areas than today.

Just as a teaser: if Western countries consumers were to reduce their meat consumption to just the necessary maintenance needs, it would free volumes enough to cover the maintenance needs of meat for the whole population of China!

Copyright 2009 The Happy Future Group Consulting Ltd.